Equifax Product Families
Know pretty much what you're interested in? No problem. Our product families section outlines the Equifax Direct Marketing Services offering in terms of traditional industry product grouping, specifically:
- Data Sources - databases containing different types of real data
- Dynamic Data - datasets that track changes in real data to provide marketing alerts and triggers
- Marketing Process - a collection of offerings that will uniquely complement your marketing campaigns
- Value-Add Service - specialist services to support marketing campaigns
The Equifax product families are outlined below. Each section provides a brief overview of the relevant product. Where available a detailed PDF fact sheet can be downloaded to provide further information
Why not let us prove our worth?
We're so confident of the products and services we offer at Equifax, we're prepared to put ourselves to the test! Provide us with a sample of your data and we'll demonstrate to you where we can add value. Arrange for a free data evaluation.



