Life-Cycle Focus: Customer Acquisition
Find out more about how Equifax's products and services can assist your customer acquisition activities.
Click on the products below to download a PDF fact-sheet:
Data Sources
- Edited Electoral Roll (EER)
- Postcode Events
- Acxiom
- ConnectSelect
- Household Composition
- RFM
Dynamic Data
- disConnect
- Customer Pre-screening
- Marketing Triggers
- Mover Triggers
- Life-stage Triggers
Marketing Process
- Bureau Services
- eBureau
Value-Add Services
- Hosting
- Campaign Services
- Customer Profiling
- Propensity Modelling
- Segmentation
- Campaign Management
